Tapping Into Success

Vermont, with its unique climate and abundant forests, is a leader in maple syrup production, accounting for nearly half of all U.S. production of this liquid gold—a true showcase for its unmatched expertise in the industry. But there’s another prized resource from the mighty maple that has, until now, largely gone untapped: maple water.

Founded by Elysa Walk and Dan Fuller, local skincare company Clean Maple wants to change this.

“Clean Maple was founded to expand the maple industry beyond traditional maple syrup production,” said Walk. “We were captivated by the research on the benefits of maple sap water for the skin and began learning from the few existing skincare products using this precious ingredient.”

Maple sap water, which contains electrolytes, minerals, and antioxidants, is extracted from maple tree trunks in spring through a system of tubes and taps. Once collected, the sap water is filtered and boiled at a processing facility, aka “sugarhouse,” to create refined maple water. Clean Maple sustainably harvests and produces all sap water for its products on-site, which allows the certified organic business to guarantee product quality and consistency.

Walk, an avid outdoor enthusiast who enjoys mountain biking, snowboarding, hiking, and snowshoeing, has more than 20 years of experience in outdoor industries. Her love for outdoor recreation is a source of inspiration, rejuvenation, and focus that drives her strong reverence for nature.

Fuller, born and raised in Waterbury Center, Vermont, where the business is based today, comes from a family with a long tradition of tapping trees. His time in the woods has instilled in him a deep respect for and a commitment to preserving nature. “Tapping and caring for trees is a hands-on experience that has given me a profound connection to the forest and a deep appreciation for its natural cycles,” said Fuller.

Together, Walk and Fuller have created a forest-to-skin approach to the bioeconomy, harnessing the purity of maple water to fill a need for natural and sustainably-produced hand creams, lotions, and soaps. The opportunity to educate the public about the value of forests was an added benefit and a major reason the pair was drawn to NEFF.

“As a brand rooted in Vermont forests, our support for NEFF contributes to the protection and stewardship of these vital ecosystems and, consequently, the health of the U.S. maple industry,” said Walk.

By donating to NEFF, Walk and Fuller are ensuring future generations can continue enjoying all that Vermont’s maple trees offer—from climate-smart wood to ethically sourced skincare products and everything in between.

Enter to Win a Free Product Giveaway from Clean Maple

Clean Maple is offering NEFF supporters a one-of-a-kind opportunity to win an exclusive Clean Maple package that includes:

• One (1) Clean Maple sweatshirt
• One (1) Sap Water Hydrating Body Wash
• One (1) Sap Water Infused Body Lotion
• One (1) Sap Water Infused Body Butter
• One (1) Organic Maple Sugar Body Scrub
• One (1) Organic Sap and Oats Soothing Soap
• One (1) Organic Sap and Shea Nourishing Soap
• One (1) Sap Water Infused Hand Cream
• One (1) Sap Kissed Lip Balm

To enter, complete this form AND follow both Clean Maple’s Instagram account and New England Forestry Foundation’s Instagram account. Your chance to win this wellness-inspired giveaway focused on eco-friendly self-care and sustainability ends on October 27, 2024 at 11:59 p.m. EST.

Terms and Conditions

Open to US only. Must be 18+ to enter. No purchase necessary. This contest will end on October 27, 2024 at 11:59 p.m. EST. In order to win, participants must enter their email in the giveaway form. One winner will be randomly chosen by Clean Maple and will be contacted via the email submitted on or around October 28, 2024. Must submit a valid email to win.

Multiple entries are welcome, but only one will count. Fake or contest-only accounts are not eligible.

This contest is not sponsored, administered, or associated with Instagram. By entering, participants release Instagram from any responsibility. By submitting this form, you consent to receive marketing emails from Clean Maple and New England Forestry Foundation at the email provided. Unsubscribe at any time by clicking the unsubscribe link (where available). Privacy Policy & Terms.